Have you been sucked into the rabbit hole of “marketing automation” confusion and the promise of “passive income” when you’ve all the ducks lined up in some distant future, yet got derailed from focusing on what truly matter to you and your business right here right now?
Have you got fed the kool-aid of “making money while you sleep” before you’ve the clarity to guide the decision, design a brand-aligned user journey and set the foundation to allow for meaningful and successful automation?
Have some coaches/consultants/platforms told you “not having to lift a finger” is a cool thing to do, while “trading hours for dollar” by actually putting in the work and god forbid, talking to people 1:1, is the dumb route to go?
Nothing wrong with systems and tools that allow you to automate your marketing processes – they can save a lot of time and headache when implemented with intention.
Bear in mind that you still have to put in the hours to set up automation. Question is, is the ROI worth it… besides the fact that you can namedrop all these systems so